Category: Digital Marketing

Employee Happiness and its Impact on Customer Satosfaction

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.” – Steve Jobs Employee satisfaction is a critical element that profoundly affects […]

Digital Marketing Success in Healthcare: Tips and Strategies

With digital marketing sinking its hooks into various industries, it was only a matter of time that it would make its way into the healthcare sector.  Like others, the healthcare industry needs to bid bye-bye to conventional marketing tricks and fling their arms open to digital marketing to stay relevant and competitive. With people now spending 24 […]

IKF’s Digital Marketing Strategy Helps the Education Institutions

You won’t believe what an admissions officer told me over coffee, his day was consumed by hundreds of student questions flooding in from every direction! Emails, social media messages, contact forms… You name it.

Food and Beverage Business Marketing Strategies by IKF

I was having lunch downtown at a restaurant the other week and was enjoying a good meal when the couple next to me was talking about a beverage company.

Revolutionizing B2B Digital Marketing for Pharma Companies in 2025

Recently, one of our pharma clients approached me with a classic problem: their B2B digital marketing efforts weren’t working.

10 Digital Marketing Tips to Drive Sales for FMCG Brands

What if I told you your ₹10 product isn’t just fighting shelf space with other brands—but with trending reels, viral dances, and snackable memes?

How Lenskart and Piyush Bansal Use AI to Drive Business Success: A Blueprint for Digital Innovation

In today’s digital age, businesses are constantly evolving to stay competitive, and Artificial Intelligence (AI) has emerged as a key driver of this transformation.

9 Digital Strategies for Politicians – Do’s and Don’ts

In today’s fast-paced digital world, political campaigns have shifted from traditional methods to a more strategic use of digital marketing.

AI in Digital Marketing: The Tools and Strategies You Need to Know

In recent years, the digital marketing landscape has gone through a revolutionary transformation with artificial intelligence (AI) playing a crucial role.

Effective Digital Marketing for Real Estate Growth

Can you believe me when I say, “73% of real estate agents who utilize digital marketing strategies report higher visibility and increased lead generation?”

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